WINE

SPIRITS

WHAT IS THE INTERCONTINENTAL CHALLENGE?

The Intercontinental Challenge aims to raise professionalism in the drinks industry. Tastings occur on different continents under one umbrella to find the best drinks worldwide. By not having one centralised event, industry experts can better assess products regionally, lower the cost of entry, and significantly reduce the carbon footprint by hosting tastings on different continents instead of at one central location.